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Since its launch on TNT, which took place in 2019, and then with the transition to TBS, Aew has remained consistent with the rating of its programming, namely the TV-14. In these three years, fans have seen it all: blood, hardcore matches, average fingers and bad language.
In short, stuff that has not been seen in the mainstream scene since the days of the Ruthless Aggression Era in WWE. Warner has never said anything to date but, with the recent move to Warner Bros. Discovery (new conglomerate of the major) things could change.
According to what was reported by Dave Meltzer, in fact, the AEW was expressly asked to moderate the language used on TV: "There is a rumor that they have been asked to use less foul language. Instead, they had nothing to say about blood."
AEW has to adapt
Obviously this does not mean that the AEW will also switch to TV-PG, but certainly the use of bad words like sh - t, bit-h and so on, will be greatly reduced.
There was also the use of the f-bomb, as in the now infamous MJF promo (still absent from the scenes). At the moment, the television contract with Warner Media, which includes Dynamite on TBS and Rampage on TNT, will last until 2024, but Tony Khan is already thinking about the future.
In the past, the AEW boss had said: "I am incredibly grateful for the partnership we have established with Warner Bros. Discovery. The upper floors are satisfied with the performance of Dynamite and Rampage on a weekly basis, and there is still time before our rights expire.
When the time comes to find a new television deal, I'm sure it will be something historic”. On the contrary, in recent weeks there has been a rumor of the resounding return of the WWE to TV-14, but has since been denied.
Triple H explained that there are no plans for the foreseeable future and that both Raw and Smackdown (and NXT as well) will remain with the TV-PG with the approval of the sponsors. Meanwhile, it has been reported that WWE, under the new leadership of Triple H, is said to be keen on signing AEW star Konosuke Takeshita.
"It’s not like he’ll be here for a year, and then they can never use him again. So the fact that they don’t have him under a five-year deal or anything like that, shouldn’t be incumbent on (how they use him). I don’t know what his deal is with DDT."