WWE has filed some new trademarks in court, and the impression is that there are two unreleased shows coming to Stamford. While there's no official confirmation to that effect, it looks like these could be main roster show summary shows, Raw and SmackDown, for the Stamford-based company's digital platforms.
On September 29, WWE filed the “Raw Rebound” and the “SmackDown Breakdown” brand for entertainment services with the United States Patent and Trademark Office. Recall that in the past the WWE offered some "secondary" shows on Raw and SmackDown.
WWE Heat was a show where second-rate athletes on the red roster fought, WWE Velocity had the same purpose for SmackDown. Then there were WWE Bottom Line, which summarized the facts of Raw, and WWE Afterburn, which summarized the events of SmackDown.
Each of these shows in the past was also broadcast on various Italian satellite channels on the Sky platform.
WWE: Raw Rebound and SmackDown Breakdown
Here is the description of the two brands, as per the official statement and filed in court.
“The trademark registration is intended to cover the categories of entertainment services, namely professional wrestling shows; Entertainment services, namely the production and display of professional wrestling events rendered live and via broadcast media, including television and distributed via various platforms across multiple forms of broadcast media; providing wrestling news and information via broadcast media, including television and distributed via various platforms through multiple forms of broadcast media; Information relating to sports and entertainment via broadcast media, including television and distributed via various platforms via multiple forms of broadcast media; provide a website in the field of information on sports entertainment”.
On Friday, it was announced that WWE had hired Jackie Redmond to join the broadcast team, as the new co-host of Raw Talk and Talking Smack alongside the host of WWE's The Bump. Bianca Belair was the fourth overall pick in the first round of the Draft.
The former SmackDown Women's Champion was drafted to RAW, and her journey begins tonight. Putting Belair in the first-round draft was a good move because it meant that WWE continued to portray her as one of the company's top future stars.
Despite the 26-second loss to Becky Lynch at SummerSlam, this was a great move to re-establish her importance, if that wasn't done already. If she is drafted to the Friday night show, it could cause a problem. Both Women's Champions would be on one brand.
The leading candidate to end Charlotte Flair's reign would be Bianca Belair, who will become the default top woman's star on RAW unless Becky Lynch is drafted as well.