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The March 20th episode of WWE Raw saw a noteworthy increase in viewership, just one week ahead of the highly anticipated WrestleMania 39. According to ShowBuzz Daily and Wrestlenomics, the episode featuring a captivating confrontation between Roman Reigns and Cody Rhodes attracted an average of 1,771,000 viewers across its three-hour runtime.
This figure indicates a 4% increase from the previous week's viewership. Of the total viewers, approximately 722,000 belonged to the crucial 18 to 49 age demographic, which advertisers value the most. This translated to a 0.55 rating in the P18-49 demographic, marking a 4% improvement from the prior week.
The strong performance earned WWE Raw a second-place finish among Monday's cable originals, only surpassed by Fox Sports 1's coverage of the World Baseball Classic semifinal between Japan and Mexico, which registered a 0.68 rating.
WWE Raw Secures Fifth Place in Prime Time Key Demographic
Taking into account the prime time lineups on broadcast networks, WWE Raw landed in the fifth spot for the day in the key demographic. Ahead of it were the baseball game, NBC's "The Voice" (0.64 rating), ABC's "The Bachelor" (0.63), and Fox's "911" (0.59).
Trailing just behind was CBS's "The Neighborhood" with a 0.54 rating. When comparing the March 20th episode to the median figures of the last four weeks tracked by the Wrestlenomics Patreon page, the most significant increase was observed in adults aged 18 to 34, with an 8% jump.
Conversely, female viewers aged 12 to 34 saw the most significant percentage drop, losing 11% compared to the median. The March 20th WWE Raw maintained consistent viewership numbers throughout its three-hour runtime. The first hour garnered a 0.55 critical demo rating with 1,778,000 total viewers, followed by a slight increase in the second hour to a 0.57 P18-49 rating and 1,807,000 total viewers, and the third hour witnessed a minor dip, with a 0.54 rating and 1,729,000 viewers.
The ratings boost ahead of WrestleMania 39 demonstrates the excitement and anticipation building among WWE fans. With the climactic confrontation between Roman Reigns and Cody Rhodes at the center of the March 20th episode, the WWE Universe eagerly awaits what the final episode before WrestleMania has in store.
