The performance and viewership metrics of the "WWE SmackDown" have been under the spotlight lately, especially with the exciting developments in The Bloodline storyline. Episodes that heavily promote these captivating narratives in advance have successfully drawn substantial audiences, underscoring the show's ability to command attention.
A prime example of this is the June 2nd episode that celebrated Roman Reigns' 1,000 days as champion. This episode emerged as a standout with an impressive average viewership of 2,563,000, nearly 955,000 of whom were in the highly sought-after 18 to 49 demographic, a key metric for advertisers, translating into a 0.73 rating in the P18-49 demo.
July 7th SmackDown Outperforms Reigns' Celebration
Fast-forward to the July 7th episode, which ended with an extended "Tribal Court" segment. The numbers tell a story of continued growth and interest. Per reports by SpoilerTV.com and Wrestlenomics on their Twitter and Patreon pages, "SmackDown" averaged an overall viewership of 2,561,000 over the two-hour duration, marking a 2% increase from the prior week.
Approximately 986,000 viewers were within the coveted 18 to 49 demographic, a commendable 10% rise from the previous week, translating to a P18-49 demo rating of 0.76. This rating outperformed the June 2nd episodes, though the total viewership for both episodes was virtually the same.
When comparing its performance across broadcast prime time on Friday night, "SmackDown" reigned supreme. The show surpassed its closest competitor, "Tough As Nails" on CBS, by more than three times in the key demographic, a testament to its widespread appeal.
Wrestlenomics also provides a more detailed analysis of "SmackDown's" performance across various demographics. According to their data, the July 7th episode exceeded the median viewership of the previous four weeks across all demographics.
Notably, the most significant jumps were seen in the 18 to 34 demographic: women in this age group increased by an impressive 56%. In contrast, men increased by 33%, contributing to an overall surge of 41% from the median. Among the 18 to 49 demographic, women's viewership was up by 27% and men's by 9%, culminating in an overall 18% increase from the median. This data attests to the growing popularity and success of "SmackDown" among varied audiences.
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