Why Did WWE Bring Back Carlito?

Carlito's recent WWE comeback sparks interest and raises questions.

by Atia Mukhtar
Why Did WWE Bring Back Carlito?
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In a spectacular moment at WWE Fastlane in Indianapolis, Carlito—famously known as "The Caribbean Cool"—made his stunning return, aligning himself with the Latino World Order. This move had fans buzzing, questioning why WWE decided to rehire the former United States and Intercontinental Champion.

In early 2023, Carlito had already rekindled his relationship with WWE, making an unanticipated appearance in Puerto Rico to assist Bad Bunny and the Latino World Order in a skirmish against Damian Priest and The Judgment Day.

After that event, Carlito went conspicuously absent until his recent resurgence.

Meltzer Explains Carlito Return

Wrestling journalist Dave Meltzer of the Wrestling Observer Newsletter shed some light on the situation, stating that WWE officially signed Carlito in July 2023.

Original creative plans for Carlito's return were modified, delaying his re-entrance into the ring. Meltzer mentioned that WWE's recent philosophy has been to prioritize elevating new talent from NXT, but Carlito's crowd-pleasing pop in Puerto Rico was too impactful to ignore.

"Carlito was signed primarily due to the tremendous reception he received in Puerto Rico. This decision initially seemed at odds with WWE's current strategy of not signing new main roster talent and instead focusing on developing NXT stars," Meltzer explained.

For those who may not recall, Carlito quickly rose to stardom when he debuted in WWE by dethroning John Cena for the United States Championship. A fan-favorite, he eventually transitioned to Monday Night RAW, where he quickly claimed the Intercontinental Championship from Shelton Benjamin.

Carlito's stock in the professional wrestling world was high until he exited WWE in 2010. Now, fast-forward to Fastlane 2023, Carlito is back with the Latino World Order, teaming up with the likes of Rey Mysterio and Santos Escobar in a bout against Bobby Lashley and The Street Profits.

After the event, Carlito broke his silence with a simple yet profound statement: "It's good to be back home!"