The Rock vs Roman Reigns: WrestleMania 40's Business Masterstroke



by ATIA MUKHTAR

The Rock vs Roman Reigns: WrestleMania 40's Business Masterstroke
© JTEonYT/Twitter

In a riveting episode of SmackDown on February 2, 2024, Cody Rhodes made a stunning declaration, expressing his deep desire to compete against Roman Reigns for the Undisputed WWE Universal Championship, yet surprisingly opted not to challenge him for WrestleMania 40.

This unexpected twist led to the appearance of The Rock, unveiling him as Roman Reigns' potential adversary for the landmark event. Despite some backlash from fans, the matchup between The Rock and Roman Reigns is anticipated to be a colossal boon for the business.

Here's an exploration of why this high-profile clash is deemed the ultimate choice for WWE's grandest stage.

Clash of Titans

First and foremost, the sheer magnitude of The Rock facing Roman Reigns eclipses any potential rematch between Reigns and Rhodes.

Having already witnessed Rhodes challenge Reigns at last year's WrestleMania, the novelty has somewhat waned. Conversely, a bout featuring The Rock and Reigns represents a once-in-a-generation spectacle, poised to not only draw unprecedented attention but also shatter box-office records, injecting a significant financial uplift into the company.

Moreover, the proposed match offers a narrative culmination to the much-discussed Bloodline storyline. The Rock, with his deep-rooted connections to the Samoan Dynasty, embodies the perfect figure to potentially dethrone Reigns, thereby altering the dynamics of the faction and providing a fitting conclusion to the ongoing saga.

Another compelling reason is The Rock's potential farewell run. Despite his sporadic appearances, The Rock has never officially hung up his wrestling boots. At 51, the timing seems ripe for a memorable final chapter in his illustrious wrestling career, affording fans one last opportunity to witness his prowess in the ring, thereby ensuring a legendary exit.

Lastly, amidst various challenges facing WWE, including controversies surrounding Vince McMahon and logistical dilemmas with top talent, The Rock vs. Roman Reigns stands as a pivotal solution. This marquee matchup not only secures a blockbuster main event for WrestleMania but also alleviates the focus from the company's internal issues, allowing WWE to strategize other compelling storylines leading up to and beyond WrestleMania 40.

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